William Painter
The best sunglasses ever.
SERVICES
eCommerce
Paid Search
Highlights
Scaled Google Ad Revenue 1,671%
Brand Impressions
0
mm+
Revenue Generated
$
0
mm+
Media Managed
$
0
mm+
My Role
When I first audited William Painter’s paid search account, I knew very quickly that the William Painter Team was sitting on a gold mine. I quickly developed a thorough Google Ads strategy and launched their first campaigns. Within three months we scaled from $29k in conversion value to $521k. We scaled the account so quickly and with so much success that Google’s Accelerated Growth Team reached out to work with the brand. Within a year of working with William Painter, I had scaled Google Ad revenue 1,671%
Results
- Planned, launched, and optimized all paid search campaigns which resulted in $14mm in total revenue.
- Maintained a heathy ROAS while scaling aggressively across all campaigns.
- Scaled Smart Shopping campaigns capturing active new-to-brand customers generated from top funnel Youtube Ad campaigns
- Optimized Google Shopping product feeds which resulted in higher CTR and conversion rate.